Wednesday, June 5, 2013

MY BIG NEWS! With Natalie Chapman >

Natalie Chapman.
I am SO excited and extremely humbled to be working with Australian designer, Natalie Chapman, on some big projects in the very near future 
> w a t c h   t h i s   s p a c e !

In 2008, Natalie Chapman the founder and designer of the brand started making dresses and selling to boutiques stores Across Australia. With years of experience and knowledge Natalie now transforms the brand into it's potential image.
In 2010 Natalie travelled to New York to represent new emerging designers of the Australian Fashion Industry at G'Day USA New York. 2011 saw NATALIE CHAPMAN launch its first custom print trans-seasonal collection "ROCKPOOL", with the launch sponsored by the Ivy Pool in Sydney, Australia. 
2012 Natalie took a turn to concentrate on the US Market. Whilst building the brand in the US market Natalie has dressed celebrity clientele from Music artists to TV  personalities. To name a few Paulini Curuenavuli, Shontelle, Megan Hilty, Asha K and Jaslene Gonzalez. With the growth of the brand in the US, Natalie took the BULLETPROOF collection to New York to be part of the finale show at New York Fashion Week SS 2012. Natalie produced a couture gown to release the new line. Natalie showcased on America's Next top model finalist Jaslene Gonzalez. The brand stepped into immediate recognition walking amongst design powerhouses Badgley Mischka, Betsey Johnston and DKNY to name a few. The couture gown took the audience and leading fashion buyers by surprise. The experience has lead to the next platform taking the 2013 collection to New York Fashion Week for the brands first runway show.
Natalie took New York Fashion Week by storm with her Ready to Wear 2013 collection. Among the 25 pieces showcased at the Empire Hotel the brand is now building buyer relationships starting on the Upper East Side. The collection took the liking of reality TV Star Aviva Drescher from the Real Housewives of New York City. The star pulled immediately with the first appearance at the following NYFW show Betsey Johnston straight after Natalie's show. 
The inspiration and development of the designer has reached the direction of the dramatic edge to the classic and sophisticated style the brand executes. NATALIE CHAPMAN will continue with the growth in the US market.
"A NATALIE CHAPMAN woman is wearing the classic and sophisticated silhouette with bold expression". Confidence, class in her silhouette that endears elegance with colour that pops out.

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